Our Story

Updated: Nov 16, 2021

Good Kind was born out of our family's small LA kitchen, crafting recipes using only natural organic ingredients. When our two young children Neo and Ava developed a love for ice cream we knew it was time to find a dessert that was naturally sweetened and made with real whole foods and when we couldn't, we decided to spend long nights creating our own. We spent a whole year getting our nice cream just the way we imagined it could be when we first conjured up the idea of a six ingredient, better-for-you, outrageously delicious frozen dessert. Icecream for breakfast became a regular thing and I was cool with it! Mom sees a spoonable smoothie packed with superfoods and nutrients, kids think I'm the coolest mom on the planet!

Our mission now is to continue making legendary kick ass plant based frozen dessert maintaining our honest, transparent and no artificial nonsense roots. Remove the stigma and prove that nice cream can be decadently indulgent which smash your taste buds no matter how old you are.

You can be extremely vegan or sometimes vegan: Or what we like to call an “unvegan” vegan. Curious? Just try it, we think you’ll love it!

From my family yours we hope you enjoy the Good Kind as much as we do!

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